Nigerian Afrobeat sensation, Hdot, drops Owo Flexing, an inspirational Afro-Hip-Hop track that celebrates wealth, respect, and the unashamed enjoyment of life.
From the first line, “Biggy Gemini, Gemini / I’m a Biggy Biggy Gemini”, Hdot sets the tone for a record that is both confident and personal. The Gemini reference feels like a nod to his dual nature as both a relentless hustler and a vibrant entertainer.
The Song Portrays a Typical Nigerian Hustler’s Aspiration
The first verse combines ‘street intelligence’ with social expectation in the computer age:
“Whether it is up, or on the line, man gats to buckle up steeze before post online.”
While many people struggle in real life, the modern social media space seems to be constraining hustlers to maintain their ‘steeze’ online. This explains why many prefer to only post their good moments on social media. It’s a clever nod to the fact that social images and styles are carefully curated amidst real-life hustle.
Hdot’s delivery of Owo Flexing floats effortlessly over a beat that infuses Afrobeats percussion with trap music-bass-influenced beats. The song involves a sound mixture that makes the track not only club-friendly but also appropriate for hustlers and ballers.
In addition, one of the chorus’s lines, “I just want money, more money / Kowo yapa biti Bill G,” sounds like the next hook to take over the Nigerian social media space. “Bill G” is, of course, a mild reference to the billionaire Bill Gates, who symbolises boundless wealth and authority. It’s the kind of hook that screams to be sung along to, which makes it ideal for live performances and TikTok challenges.
In verse two, Hdot uses wordplay to further amplify socially respected figures in Nigeria to reinforce local relevance:
“I wanna live it pass Ozumba / Dango Cubana make I live in continental.”
Here, he name-checks Nigerian icons and luxury symbols easily, projecting visions of an aspirational lifestyle based on familiar local names. Furthermore, the repetition of the Yoruba saying, “owo flexing, ko le ra le” (flexing money can’t buy a house) gives the song a catchy line that can easily attract a fundamental Nigerian audience within the Afrobeat context.
With Owo Flexing, Hdot delivers an anthem that not only inspires but also incites partying vibes. It’s a song for dreamers, the aspirational, and anyone who believes that the luxuries of life need to be enjoyed without guilt.
The appeal of the song is that it marries relatable storytelling with immeasurable inspirational momentum. It taps into Nigeria’s hustle culture, where pursuing financial success and good living is not a dream but a shared experience.
This is a message that resonates with listeners who see their own dreams being portrayed in the lyrics.
Musically, the production is bouncy enough to suit any setting, from the booming speakers in a club to the laid-back setting of a yard party or street festival.
Added to that is its viral appeal; the short hook, sing-along chorus, and concise quotable words that are cohesive in a manner that is seemingly crafted especially for TikTok challenges, Instagram reels, and DJ drops.
If Hdot was determined to create a single that makes him one of Nigeria’s future voices in Afro-Hip-Hop, this release may bring him closer to that fact.
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